THE BLOG
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3 Design Strategies to Make Your Year-End Report Unforgettable
As the year ends, it's time to create your annual reports. How can design make them better? Year-end reports are not just numbers; they are a chance to turn data into a meaningful story about your business’s successes and goals. With appealing visuals and careful design, a well-made report emphasizes important points and stays in your audience's mind.
You Shouldn’t Have to Convince a Client They Need Your Services
Stop Convincing, Start Attracting: Why the Right Clients Don’t Need Persuading.
Tired of feeling like you have to convince potential clients to see your value? In my latest blog post, I dive into why trying to "sell" your services can sometimes backfire and how positioning your skills the right way attracts clients who genuinely appreciate your work. Discover strategies for showcasing your expertise authentically so the right clients come to you—no convincing needed.
I Quit Social Media for 30 days.
I quit social media for 30 days and here is what happened.
Unpopular Opinion. Your Social Feed Doesn’t Need to Look Curated.
Unpopular opinion: Your Social Media feed doesn’t need to look curated. (The scandal!)
5 Steps to Build Your Own Brand
Building your own brand can be an overwhelming process. You can feel stuck somewhere and unsure were to start. To help you with that process, I’ve listed 5 steps to guide you in building your own brand.
Why is Branding Important?
Why is it important to have a brand that encompasses all three key elements? Why is branding important? Why should I care? Having a strong brand is essential. It can help increase brand awareness, build customer loyalty, and increase your sales. Here is a deeper dive into those 3 reasons and how the reasonate with your customers
3 Elements to Branding
What are the elements to a strong brand?
This blog posts discusses how strong brands effect people and three elements to a strong brand.
3 Quick Reasons Why is Alignment is Important
Why is Alignment Important?
Here are 3 reasons.
Employee Handbooks are Boring.
Employee handbooks are prime real estate for one of the most important consumers of your brand: your employees!
Here are a few reasons why investing in a well-designed handbook can benefit your company.
3 Different Types of Alignment to Improve Your Designs
3 different types of alignment you can use to improve your designs.
5 Principles of Layout Design
Layout design is the art of arranging elements on a page or screen in a way that is visually appealing and functional. It is a critical part of any design project, from print to digital.
The goal of layout design is to create a cohesive and balanced composition that draws the viewer's eye to the most important information.
How can we achieve that?
Here are 5 principles of layout design to guide you:
Color Harmony
What is color harmony?
Color harmonies are specific combinations of colors that create pleasing and aesthetically balanced visual effects.
4 Tips for Choosing the Right Font
4 tips for choosing the right font.
Within visual communication, fonts are the unsung heroes. They're the voices that shape our perception and influence our decisions.
Color Meanings
Colors meanings.
Did you know each color has a meaning or association with evoking a certain emotion?
Here is a quick breakdown of a few colors and their meanings.
4 Reasons Why Font Choice is Important.
Why is color choice important in design?
There are many important factors to consider when choosing colors for your designs.
Why is color choice important?
Why is color choice important in design?
There are many important factors to consider when choosing colors for your designs.
What is Visual Hierarchy in typography?
What is visual hierarchy in typography?
By definition, it is is the arrangement of text elements in a way that guides the reader's eye to the most important information first. It is created using a variety of techniques, such as font size, weight, color, spacing, and alignment.